Verbero Partners with Data-Focused Development Platform HockeyAI

Verbero is excited to announce a new partnership with HockeyAI and the Farm Team Podcast!

Verbero becomes the official equipment and apparel provider for HockeyAI, the world's first innovative, scientific, and data-focused recruiting and development platform, made specifically for the next generation of student-athletes.

“Verbero is very excited to partner with HockeyAI and plans to integrate with their diverse user base to drive team, league and association sales through our proprietary Team Store software system," 15-year National Hockey League defenseman and Verbero Owner & CEO Andy Sutton said.

Led by HockeyAI Founder and Host Elliott Sheen, HockeyAI and the Farm Team Podcast cultivate development guidance to optimize player growth, opportunity, and long-term success. The partnership with Verbero will allow an increase in service offerings to include high-end, customized equipment and apparel options to the associations working with HockeyAI through the program's Online Team Store.

"HockeyAI has one of the most intuitive and progressive programs to allow athletes and coaches to optimize their time and opportunities,” Sutton added. “Elliott is an amazing visionary and exactly the type of person and program we like to stand shoulder to shoulder with.”

The collaboration also grants the ability for HockeyAI to give back to the associations in the form of sponsorship opportunities, scholarships and registration fee subsidies.

“We firmly believe that we can help grow the game and create more opportunities at the grassroots level,” Sheen said. “Look good, feel good and play good. That is what it’s all about.”