Verbero Founder Andy Sutton on creating a more affordable game


After a career that had him play 687 NHL games as an undrafted player, Sutton saw the need for a change in the hockey equipment and apparel industry. Recognizing the cost of outfitting a young player in gear was a major deterrent for parents allowing their kids to participate in the sport, he embarked on a mission, to make safe, quality equipment available at a reasonable cost. With Verbero, he’s developed a direct to consumer model that makes it easy for anyone to go online, or work directly with their local Verbero representative, and order quality, custom equipment and apparel at an affordable cost.

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